Can Beatles revive video game industry?
Page (1) of 1 - 09/09/09||
The Beatles are back -- but this time the world's most famous rock band may be stirring more excitement in executive suites than in campuses and schoolyards.
When "The Beatles: Rock Band" video game hits store shelves on Wednesday -- packed with 45 songs for players to sing, strum and drum along with -- the industry hopes it will provide the lift that retailers, publishers and console makers desperately need for this holiday shopping season.
Developed by Harmonix Music Systems, published by Viacom Inc's MTV Games and distributed by Electronic Arts Inc, the game could sell 2 million units in the first month alone, according to analyst estimates.
Source:Digital Media Online.
All Rights Reserved