Game on: Nintendo, Sony, Microsoft wage war
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Electronics hardware makers on Tuesday showed off snazzy new devices enabling motion-sensing play and 3D effects, intensifying a battle to introduce video-gaming to a new generation of casual users.
Hot on the heels of Microsoft Corp's full-body motion-sensing Kinect, Japan's Nintendo Co Ltd on Tuesday took the wraps off a new version of its DS handheld device that can play games and show movies in 3D without glasses.
And Sony Corp introduced the "Move" -- which like Nintendo's popular Wii employs a wand-like controller to double as everything from a tennis racket to a baseball bat in games -- and promised up to a score of 3D titles soon for its PlayStation 3 console.
The launches and demonstrations from the triumvirate of gaming hardware makers at this week's E3 expo in Los Angeles -- the $60 billion industry's most important annual showcase -- set the stage for a pitched battle to bring players beyond the hard-core fanbase into the fold.
Analysts said Microsoft made the biggest splash with a seemingly revolutionary platform that employs no controller, and a clear mandate to target casual players. And Nintendo's move to add a third dimension to its market-leading DS mobile handled device will shore up its market position.
Source:Digital Media Online.
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