Saturday, December 10, 2016
 
 
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Retailers' Fear of 'Showrooming' Fades

By DMO Affiliate
Best Buy is running television ads that tout its stores as "the ultimate holiday showroom," playing on the phenomenon in which shoppers visit traditional retailers to check out products and then leave to buy them online for less. Andrew Dowell discusses. Photo: Getty Images.
Retailers' Fear of 'Showrooming' Fades




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