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Unstoppable BMW Motorrad innovation is stealing the show in Milan this week, as bike fans are flocking to the 71st EICMA international motorcycle show in Italy. This is the biggest motorcycle exhibition in the world and those who visit the Fiera are able to witness an ever expanding product line-up that continues to innovate and thrill in equal measures. The serious business began on the morning of Tuesday 5 November, when BMW Motorrad presented exciting new models, high-tech innovations and ambitious business plans to a packed press conference of journalists, invited guests, TV crews and industry figures. BMW Motorrad President Stephan Schaller opened proceedings by riding onto the vast stage on the new BMW R nineT, the exclusive roadster which he described as fitting perfectly to our 90th anniversary celebrations.
|BMW Motorrad Line at EICMA 2013|
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