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Mazda Motor Corporation has showcased the recently-released Mazda Axela (known as Mazda3 overseas) with a variety of engine types at the 2013 Tokyo Motor Show. Mazda's latest models and technologies, such as to the Mazda CX-5 crossover SUV and the flagship Mazda Atenza (Mazda6 overseas), were also on display. Both models feature SKYACTIV TECHNOLOGY and the KODOSoul of Motion design theme. The 43rd Tokyo Motor Show opened to the public on November 23 at Tokyo Big Sight. The Mazda Axela went on sale in Japan on November 21. The company's theme for this year's Tokyo Motor Show was "Mazda defies convention to keep fun-to-drive alive." The theme expresses the company's desire to introduce people all around the world to the joy of driving that is unique to the Mazda brand. This goal is supported by four pillars; SKYACTIV TECHNOLOGY, opening up new possibilities in both environmental and driving performance; KODO design, which expresses a dynamic and powerful life force; Mazda's safety philosophy Mazda Proactive Safety; and a new-generation car connectivity system called Mazda Connect.
|Mazda Show at Tokyo Motor Show 2013|
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