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The Yokohama Rubber Co., Ltd., has participated in the 84th Geneva International Motor Show in Geneva, Switzerland. The company¯¯¯s exhibit has highlighted the high performance of YOKOHAMA tires, with a focus on the "ADVAN" global flagship brand and the fuel-efficient "BluEarth" brand. YOKOHAMA¯¯¯s booth has also displayed the "AERO-Y" electric vehicle (EV) concept car and introduced the company¯¯¯s cutting-edge technologies that will contribute to development of the next generation of motorization.
|Yokohama at Geneva Auto Show 2014|
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