What Sports Fans are Buying This Holiday Season
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|Your go-to game-day jersey, your favorite MLB cap, those authentic NBA shorts you can't live without — if you bought the item online, it probably came from Fanatics. The web's largest online sports e-retailer doesn't just sell items on its own site, it also runs the online shops of every major American sports league, as well as those of dozens of big-time college programs. Since Cyber Monday — which Fanatics says was the largest sales day in company history this year, and outpaced last year's buying bonanza by 20% — the top-selling NBA teams for apparel are the Cleveland Cavaliers, Golden State Warriors and Chicago Bulls. The site's top-selling NBA jerseys are LeBron James, Stephen Curry and Kevin Durant.
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