Facebook Suffers Drop in Popularity Among Teens, Says Study
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|A report based on a survey conducted by research firm Frank N. Magid Associates, the percentage of people ages 13 to 17 who use Facebook in the United States fell to 88 percent this year. That number revealed a drop from 94 percent in 2013 and 95 percent in 2012. The social network's lack of popularity among teenagers is an issue that has plagued it in the past. Now, a new study claims the its use among teens has dipped even further. Retaining the teenage market is important for Facebook not only to appear cool and vital but also to hang onto a younger audience to which it can sell products promoted on the site. So if teens and adults aren't on Facebook as much, what are they doing online? The poll found an increase in popularity among instant messaging apps.
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