Fri, 02 Jun 2017 06:19:33 +0000InnovatherWomen leading in businesshttp://chic.clipsyndicate.com/video/playlist/12509/6942974?cpt=8&wpid=2637KRCRtonight -- some of the northstate's most business-savvy women put it all on the line for the chance to win thousands of dollars to grow their business on a national level... but first -- they had to compete at the local level. k-r-c-r news channel seven's noelle medina sat in on the innovate her presentations and joins us now with more details -- noelle? five fierce females presented their ideas to the judges...each walked away with a congratulatory orchid, but only one advances to the semi-final round... nats off top call her an entrepreneur or a girl boss... the third annual "innovate-her" competition gave each woman the floor for a 10-minute pitch... all five -- hoping to impress five judges with their ideas -- ranging from a healing herbs company to a virtual real estate office... each one -- required to meet specific criteria... "they're empowering women and families, they have a potential for commercialization and they fulfill a need in the community" more nats products like a "smart tank" to preserve water at home and services like an urban eco-farm experience...also vied for the judges attention. and when they're ten minutes was up -- it was time to answer questions. the us small business administration says that women make up less than five percent of venture capitalists... "we still see that women aren't scaling their business as much as men" but innovate-her seeks to change the narrative of women in business... after deliberating -- the judges announced the winner...cassandra soars, c-e-o of i heart us -- an app that strengthens couples' relationships...and is already in talks with match dot com... cassandra goes on to compete in the national semi-final round this summer -- and could make it to the national finals in the fall. noelle medina k-r-c-r news channel seven.